Wednesday, October 31, 2007
Persona continues press domination
Is there no end to our domination of the press?
Well, not just yet there isn't.
One of the UK's most popular trade magazines, 'Web Designer' (www.webdesignermag.co.uk) has a 3 page profile all about Persona.
The feature is in a team interview format; with Hammad, Lisa and Stuart sharing their thoughts on the recent Transformers/Toshiba project and Andy, Mark and Lewis discussing how the production went down.
Be sure to pick up a copy in your local WH Smiths before it's too late!
There is also still time to get a copy of .NET Magazine 168 - with a 6 page cover feature from Persona discussing online user experience.
http://www.netmag.co.uk/zine/podcast/episode-18Ingenuity brand development
How do you solve the age old problem of bringing together clever academics and innovative entrepreneurs in a way that produces effective results?
One word - Ingenuity
Following a fierce three-way pitch in early 2007, Persona have been appointed the agency of choice for this exciting project, which is being orchestrated by The University of Nottingham, UNIEI and other key partners.
It's still very early stages for Ingenuity, but we have already created the brand identity and some initial marketing literature for student workshops.
Click & Play Web Site goes live
This ambitious start-up is hoping to capture the imagination of Home Cinema and Media fans in the South East with it's classy web site produced by Persona.
Not content with using false photographs or stock libraries, Click & Play commissioned us to produce bespoke lifestyle illustrations that would inspire viewers and create a modern extension to their brand. The illustrations produced have then been enhanced in Flash to become interactive tours of the solutions they specialise in.
Not only is the site attractive, but we've produced it using W3C Standard HTML code and in line with best practice and accessibility guidelines - a trademark of all web projects produced by Persona.